Chapter 1

An approach by geographic areas of the diffusion processes of managerial practices

Chapter 2

An approach by point of interest: technique, branch, sector, company

Chapter 3

Disseminators of doctrine, authors and tenets of management


Notes for a History of Advertising to Children: theories, methods and practices in France (1900-1970)

  • Simona DE IULIO

    Maître de conférences à l’université Robert Schuman, Strasbourg 3

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The full text in French is available here.